Introduction of Stella:
She is a Social Media expert, and she will provide with some of the tips and tricks for digital and social media.
Introduction of Facebook Page/profile
A Facebook Page/profiles or in short ‘fb profile’ is a public profile which is much more specifically created for the businesses, brands, causes and some other organizations. Unlike other personal profiles, pages do not gain friends but gains fans, which are people who choose to like a page. Pages can even gain an unlimited number of fans, differing from personal profiles, which has had around 5000 friend’s maximum put on it by Facebook. Pages work just like profiles, updating users with things such as the links, events, photos, videos, and statues.
Why people use Facebook for Business
People nowadays use Facebook for business, because it has most of the similar benefits just like a website. So, here are listed below some of the advantages of why people use Facebook for business:
- Facebook is a low-cost marketing strategy
Marketing activities that would even cost thousands of dollars with the other channels can be used on Facebook for a fraction of the cost. This makes it ideal for the small to large businesses with a limited marketing budget.
- Share basic information about your business
Your Facebook Page is a place where you can publicize your business name, address and contact details and even briefly describe your products and service. You can even also talk about your staff, history or any other aspects of your business that is more likely to attract some other Facebook users and create interest in what you do.
- Share pictures and videos from your business
Facebook allows you to post text; it even lets you upload pictures and videos from your business. This can be a powerful way to communicate with potential customers, that even allows them to see your product or service without having to visit your premises.
- Talk to existing and potential customers
You can use Facebook to ‘Talk’ to both the existing and potential customers by posting and receive messages. People have much greater success if they share the information which is related to the business that is actually useful or interesting to other users. This increases the credibility and even promotes your business by building long term relationships with some other users.
- Provide customer support
Customers can post after sales questions on your Facebook wall, and your team can also answer them there. This is often more efficient than team answering phone calls and even allows the other customers to tread some of the common questions and answers without having to approach you individually.
How to Set up a Facebook Account
Facebook is one of the most recognizable apps across the globe. Millions of people across the world, use Facebook to get in touch with old friends, family and event to sell products. To connect with them, all you have to do is to sign up. Signing up for Facebook is a very straightforward process. All you need is a functional, valid email id and then you are good to go!
- Hit the URL
On the URL bar, of your web browser, go to www.facebook.com and hit enter. This should take you to the main homepage of the Facebook.
- Sign Up
On the homepage, you will see several fields under the label “create an account.” Enter your first name, last name, a valid e-mail addresses your preferred password, your birthday, and then select whether you are a male or female. Click on “Create an account” when done.
- Confirm your account
Facebook should send you a confirmation e-mail after signing up, so head the email address you used to sign up and click on the confirmation e-mail. Click on the link they provided for the information.
Clicking the link then takes you to your new Facebook profile.